The wellness industry is a growing and lucrative market with many consumers searching for the next “miracle cure.” However, supplement manufacturers must know strict regulatory guidelines to maintain high quality and safety standards.
While many contract manufacturer partners will offer suggestions and guidance, most supplement brands are responsible for ensuring their product formulas are compliant. This includes verifying health claims and structural/function claims.
Understanding the Role of a Supplement Manufacturer
Dietary supplements have become a staple in many consumers’ health regimens. As such, consumer expectations for the quality and efficacy of these products are high. This can lead to a challenge for dietary supplement manufacturers that must balance scientific expertise, regulatory compliance, and customer focus.
Choosing suitable raw materials is critical to ensuring a quality product. In some cases, even slight defects in natural materials can significantly impact how a finished product is made. A supplement manufacturer raw material supplier selection and verification processes can ensure that their clients are working with the highest-quality raw materials.
A reputable supplement contract manufacturer should provide various services to meet these needs. These services may include batch tracking, production scheduling, and real-time inventory updates.
Identifying Your Regulatory Needs
Supplement manufacturers make dietary supplements in bulk and then sell them to brands that place their labels on the products. This allows the brands to control their product designs, formulations, and production specifications.
The supplements industry is highly regulated, with strict ingredients, manufacturing, and labeling compliance requirements. As a result, choosing a contract manufacturer experienced in meeting the unique regulatory needs of your brand’s country is vital.
A supplement contract manufacturer will provide you with a detailed production schedule and cost estimate for your product. They will also have various packaging options to suit your needs, including pouches, bottle caps, and spray bottles. The contract manufacturer will also help you select a supplement dosage form based on your product’s target market and consumer preferences. This will save you time and money in the long run.
Choosing a Contract Manufacturer
While it’s possible to develop a supplement from the ground up, many companies work with an ODM (supplement contract manufacturer) or CDMO (contract development and manufacturing organization). A professional CM has experience in raw material sourcing, formulation, production, and packaging. They can help you save time and money by eliminating the need for a complete in-house R&D department.
Once you’ve identified your product requirements, research potential manufacturers online and at trade shows. Document your research using a spreadsheet to organize your leads, conversations, and notes. This will make it easier to evaluate and shortlist your options later.
When looking for a supplement CDMO or ODM, ask about their experience with the type of product you’re developing. Some manufacturers specialize in certain products, such as collagen, probiotics, ferment, etc., and can offer advice based on current market trends and consumer demands. A reputable company will also have a strong network of sourcing partners, suppliers, attorneys, regulatory experts, labs, and more.
Choosing a Manufacturing Partner
A contract manufacturer offers a streamlined product development and production solution, vital for supplement brands. They also reduce costs and increase brand productivity, allowing them to focus on their marketing and sales efforts.
Choosing a manufacturing partner is an important – and sometimes intimidating – process. When evaluating quotes and samples, look for a manufacturer who is transparent in their communication processes and documents. Also, ask the potential supplier about their scalability and if they can meet your yearly demand.
A true manufacturing partner will offer value-added services such as kitting, supply chain management, global regulatory consultation, import and export planning, and intellectual property placement to help brand owners get the products they need into the market faster.