Now is the time to sell your designs and ideas. And the best way to do that is to create an online graphic design portfolio to show what sets you apart from the competition. In fact, by not creating a graphic design portfolio online, you may be doing yourself a disservice.
Experienced freelance graphic artists have been trading online for years and use their portfolios as tools to sell their services to potential employers or clients. Now is your turn. By following these basic guidelines, you are sure to pave the way to success:
Creation of logos for graphic design portfolios
Your first task is to use your creative skills and design a logo to promote yourself. The logo can be a simple design of your name or something more creative than you feel you.
The logo is important because it is the first thing people see when they visit your portfolio, and it can be the deciding factor as to whether or not people will continue to look at the rest of your portfolio.
Take a look at some of the logos featured on design sites to see what others have been up to. This can help you come up with your own ideas.
Choosing potential slogans for graphic design portfolios
Just as important as your logo is your motto. A well-thought-out slogan defines the services you provide. The tagline should be short and pleasant, but also catchy.
Here are some tips for choosing a potential tagline for graphic design portfolios:
- After creating your logo, come up with ten potential taglines.
- From these ten mottos, choose your three favorites.
- Ask a fellow graphic designer, preferably an experienced one, to look at all three and ask them to choose their favorite.
- Make an executive decision based on the feedback you receive and your instincts.
- Again, it doesn’t hurt to look at what others have used, but try not to copy. Clients are often looking for originality and creativity. Stay away from the norm.
Write and share blogs for graphic design portfolios.
A blog can be the best way to do it. Including one in your online portfolio will not only increase traffic to your portfolio, but it will also give you the opportunity to create a community base of graphic designers with whom you can share ideas.
If you’re new to blogging and can’t come up with ideas, you can start by talking about what you’ve done to create your online portfolio and asking for feedback. You may get some great feedback that you could add to your portfolio.
Choosing the best samples to include in graphic design portfolios
When designing your portfolio online and choosing which samples you want to include that show off your skills, keep in mind that less is more. You don’t want people to feel awash in clutter. If the place is too “noisy,” people can get scared.
It is also important to display a variety of samples that demonstrate the diversity of your work. Ask a fellow graphic designer to review your samples with you. Collectively, you should be able to choose the work that best shows your diversity.
Scripting the About Me Sections of Graphic Design Portfolios
It’s important to take the time to introduce yourself to your online portfolio visitors. While no one wants to read about your life story, provide enough detail to make your visitors feel more connected to you. The way you portray yourself could be your best asset.
Other tips to follow when creating graphic design portfolios include:
- Make sure your online portfolio is easy to use and navigate.
- Do not throw the hard copy out of your portfolio. Some customers may prefer to see the hard copy.
- Seek advice and feedback from graphic design experts. In addition, it would not hurt to ask some friends and/or family for comments. They may have excellent feedback.
- Keep your online portfolio updated. Try to review it and review it at least twice a year.
- Once you develop your clientele, you may want to add a customer referral section to enhance your credibility.
- You decided to pursue a career as a graphic design professional.
You need to see what you will earn when you enter the field compared to what you can earn throughout your career. At the same time, senior designers with experience and supervisory duties averaged 60,000 pounds. Graphic designers who were creative heads of departments owned their own design firms or were partners in design firms enjoyed salaries of around 95,000 pounds a year.
Ten percent of graphic designers with the lowest salaries earned a salary of fewer than 26,110 pounds. A year, while those in the top 10 percent paid earned more than $ 76,660. After considering entry-level versus seasoned graphic designers, there are salary differences based on the industry employed. Among the five industries that employ the highest number of graphic designers, computer systems design and related services pay the best at 47,860 pounds a year on average, and printing and related support activities at least an average of 36,100 pounds yearly.
A college education, specifically a degree, has a marked effect on the amount of money a designer can earn.
According to the annual salary for a graphic designer in San Francisco is approximately 52,000; The next best city to work in is Seattle: The median annual salary for graphic designers in that city is about 47,000 pounds. Other cities that offer good salaries for graphic designers include New York, Los Angeles, Chicago, Atlanta, and Dallas. And when it comes to working for a small company or a large company, when it comes to the salary of a graphic designer, it is better to work for the “big guy”: those in companies that employ less than ten people earn an annual salary. Average of just over 35,000 pounds, while those working in large companies with 50,000 pounds or more employees see an increase of more than 53,000 pounds annually.